The Company’s corporate culture can contribute to or detract from the success of your organization. Senior management usually has a vision of the type of culture needed to compete successfully in the competitive landscape. This vision will differ from organization to organization, and different visions can be successful in different organizations. However, there are certain cultural elements that will be detrimental to the success of any organization if they exist — disrespectful treatment of employees, lack of teamwork, and poor planning, to name a few.
A corporate culture survey is a way to take the pulse of an organization’s culture. It is especially necessary to measure this when there is a suspicion that the culture is out of sync with management’s desired culture, when management has determined that the culture must be changed to ensure the success of the enterprise, when there has been a leadership change at the top level of the organization (or when such a change is being contemplated).